Have you been thinking about real estate investing but aren’t quite sure how to get started? I’ve got a strategy that could be the perfect way to jump in—without even having to buy a rental property from scratch. It’s called The Step Up Strategy, and it’s my favorite real estate investing strategy for 2024.

Here’s how it works: Instead of selling your current home when you’re ready to upgrade, you turn your existing home into a rental property and buy a new home for yourself. This strategy allows you to step up your real estate portfolio while maximizing the equity and investment potential you’ve already built in your current home.

Why do I love this strategy? Let me break it down.

The Step Up Strategy: A Simple Way to Build Your Real Estate Portfolio

Most people think they need to buy a separate rental property to get started with real estate investing. But with The Step Up Strategy, you’re essentially doubling your benefits—you’re upgrading your living situation while simultaneously turning your old home into a cash-flowing investment property.

Here’s what that could look like:

  1. You’ve been living in your current home for a few years. Maybe you’re ready for more space or just want to move into a different neighborhood.
  2. Instead of selling your home, you buy a new one and rent out your old home.
  3. Now, you’ve got passive income coming in from your rental property while living in your upgraded space!

This is one of the easiest ways to get started with real estate investing because you already own the asset! You’re not starting from scratch, and you don’t have to go through the stress of finding your first investment property.

Alyson’s Story: How She Used The Step Up Strategy

Let me share the story of my client, Alyson. She bought her home 11 years ago, and over time, her equity grew tremendously. Alyson had a dream to become a real estate investor so she could eventually replace her 9-to-5 income and travel the world on her own schedule.

After joining my mentorship program, Alyson learned about The Step Up Strategy. She decided to take action and obtained a Home Equity Line of Credit (HELOC) to tap into the equity she had built in her home. Alyson then purchased another property, rented out her original home, and began earning monthly rental income.

Now, she’s not only on her way to replacing her income, but she’s also building wealth that will give her the freedom to live the life she’s been dreaming about.

Is this something you’re interested in?

Why The Step Up Strategy Works So Well

One of the biggest hurdles people face when trying to get started with real estate investing is figuring out how to afford that first rental property. By using The Step Up Strategy, you’re taking advantage of something you already own—your home! It’s an incredible way to build long-term wealth with minimal risk.

Here’s why it’s such a smart move:

  1. Instant Rental Property: You don’t have to search for a deal or outbid other investors. You already own the home, so turning it into a rental is straightforward.
  2. Cash Flow: If your home is in a good rental market, you can start generating passive income almost immediately. Plus, with the right tenants, your mortgage payments can be covered by your rental income—maybe even leaving you with some extra cash.
  3. Tax Benefits: As a landlord, you can take advantage of various tax benefits, including deductions for things like property taxes, repairs, and maintenance costs.
  4. Appreciation Potential: While your tenants are paying down your mortgage, your property value may continue to appreciate. This gives you both cash flow and the potential for a significant return on investment when you decide to sell down the road.

Ready to Step Up?

The Step Up Strategy is an incredible way to start building a real estate investment portfolio without taking on massive risk. You’re leveraging a home you already know and love, turning it into a powerful income-generating asset. And the best part? You get to enjoy your new dream home while someone else pays down the mortgage on your old one.

2024 is the perfect time to put this strategy into action. With interest rates fluctuating, it’s a good opportunity to lock in a great rate on your new home while renting out your current one for cash flow.

Want to learn more about The Step Up Strategy?

If you’re intrigued by The Step Up Strategy and want to learn how to make it work for you, you won’t want to miss my upcoming conference, The Owning It & Living It Experience. November 1st- 3rd in Atlanta,GA, we’ll be breaking down The Step Up Strategy in detail during our Real Estate for Rookies session, and you’ll have the opportunity to ask all your questions in real-time.

This is your chance to learn not just about turning your home into a rental, but also about other strategies for building wealth through real estate investing. You’ll walk away with actionable steps and the confidence to start investing today.

Grab your ticket today and join us at The Owning It & Living It Experience! Let’s answer your most pressing questions and get you on the path to real estate success.

See you there!